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Debates

Should founders send pitch materials to investors before the first meeting?

4 recorded positions from 3 people, first said Apr 21, 2023. They do not agree — the readings below are what each one actually argued.

Avoid sending materials before early meetings since investors arrive with preconceptions

Harry Stebbings · Apr 21, 2023

Founders and GPs should not send the deck before the first meeting

Recipients hunt for reasons to say no on preconditions like thesis focus or geography, whereas meeting you first can dissolve those objections — and holding the deck back also creates a legitimate reason to follow up

Scope: framed as his own contrarian view

9:22 20VC: Who Wins in AI; Startup vs Incumbent, Infrastructure vs Application Layer, Bundled vs Unbundled Providers | From 150 LP Meetings to Closing $230M for Fund I; The Fundraising Process, What Worked, What Didn't and Lessons Learned with Tomasz Tunguz

Tomasz Tunguz · Apr 21, 2023 · hedged

For a first-time fund, sending materials ahead of the meeting may cost you, because the decision is primarily a bet on the individual

A first fund is a bet about the person more than anything else, and paper doesn't let you shine

Scope: specific to first-time funds; 'I could see that' — conceding Harry's point rather than asserting his own practice

10:05 20VC: Who Wins in AI; Startup vs Incumbent, Infrastructure vs Application Layer, Bundled vs Unbundled Providers | From 150 LP Meetings to Closing $230M for Fund I; The Fundraising Process, What Worked, What Didn't and Lessons Learned with Tomasz Tunguz

Harry Stebbings · Dec 11, 2023

Founders should not send materials ahead of early investor meetings

Investors look for reasons to say no and arrive with preconceived notions about the category, whereas in person you can bring energy a slide deck can't

Scope: applies to very early meetings

38:25 20VC: Why Founders Should Take as Many VC Meetings as Possible, Should Founders Meet Associates, How to Get Intros to the Best VCs, How To Extract the Most Value From Your Investors, Why Post IPO Operators Are the Best Angels with Sam Corcos @ Levels

Also on the record

Sam Corcos · Dec 11, 2023

Getting an investor to say no before you ever meet them is a win, not a loss, so founders should send information in advance

The number of available investors is effectively infinite while founder pitching time is finite, so pre-reads filter for the people who already get it and spare you repeating basic questions about revenue or TAM

38:48 Send materials in advance to filter for investors who already get it

Your assistant can query this graph directly — 4 positions here, 19,646 across the corpus. Add 996.fm over MCP.