How frequently and in what form should managers deliver feedback?
56 recorded positions from 29 people, first said Mar 9, 2020. They do not agree — the readings below are what each one actually argued.
Direct truth is itself the compassionate delivery
Linda Lian · Apr 1, 2021
Transparency/directness and compassion are not opposites but two parts of the same whole — one of the most compassionate things you can do is speak the truth transparently, even when it means letting someone go.
Speaking directly is the 'what' and being compassionate is the 'how'; withholding the truth doesn't serve the person.
Scope: in practice the two can still be at odds; she admits failing on the compassion side herself
13:15 20VC: How To Deliver Feedback with Compassion and Clarity, WTF Are Values Really and How To Instill Them & Raising $50M+ From Index and Greylock but Remaining in Stealth for 12 Months with Linda Lian, Co-Founder & CEO @ CommonRoom
Linda Lian · Apr 1, 2021
The 'shit sandwich' (praise, criticism, praise) is a bad way to give feedback; feedback should be given directly, transparently and honestly instead.
Direct feedback is a more efficient way of communicating and isn't antithetical to compassion; wins and mistakes get celebrated as a team.
Scope: she says she is still working on feedback delivery herself
15:12 20VC: How To Deliver Feedback with Compassion and Clarity, WTF Are Values Really and How To Instill Them & Raising $50M+ From Index and Greylock but Remaining in Stealth for 12 Months with Linda Lian, Co-Founder & CEO @ CommonRoom
Jeff Jordan · Jan 16, 2023
Hard conversations are in the other party's interest, and adopting that lens makes them much easier to have
If you want someone to succeed in the organisation you owe them the tough conversation; seeing it as being charitable rather than critical removes the difficulty
7:45 20VC: a16z's Jeff Jordan on The Ultimate Guide to Investing in Marketplaces, Two Core Features to Look for in All Marketplace Investments, Why Fragmented Supply is so Important & Lessons from Airbnb, Pinterest and Instacart on What Makes the Best Cohorts
David Schneider · Sep 11, 2024
Immediate, blunt feedback from a leader is a culture-building act and earns respect rather than resentment
In hindsight he understood where Slootman was coming from and respected him for coming straight to him; the moment became his defining lesson in how culture is built and destroyed
59:09 20VC: Scaling ServiceNow to $5BN in ARR | Leadership Lessons from Doug Leone, Frank Slootman and Bill McDermott | VC Value Add: Is it Real and Why the Worst VCs are "Seagull VCs"
Alan Chang · Jan 5, 2026
Leaders should build a truth-seeking culture and voice ugly truths even when they hurt someone's feelings
Saying it makes that person better
36:52 20VC: $0-$260M in Revenue in Three Years: How We Did It | You Need to Work Weekends to Win — Most Founders Aren't Ambitious Enough | The Revolut Playbook: Speed, Urgency, Extreme Ownership, and Zero Excuses with Alan Chang @ Fuse Energy
Immediate radical transparency nothing left hanging
Harry Stebbings · Mar 9, 2020
The speaker and their partner practice immediate radical transparency so that issues are never left hanging
Scope: stated as the thesis he and his partner adopt, before asking Mochary whether timing changes it
14:44 20VC: Matt Mochary, Coach To Silicon Valley's Leading VCs & Founders on How To Deal with Imposter Syndrome and Self-Doubt, How To Manage Fear and Anger & Why Board Seats Are The Death of Investors
Harry Stebbings · Aug 17, 2022
Tough conversations from day one engender greater trust, because unstated doubts are what breed insecurity in employees
Knowing where your manager doubts you is fine; not knowing where or why is what creates insecurity
37:01 20 Sales: Three Reasons Why Sales People Fail | The Two Things That Matter When Hiring Sales Leaders | Why Revenue, Discounting and Price Do Not Matter in the Early Days with Jordan Van Horn, Revenue Leader @ Monte Carlo
David Schneider · Sep 11, 2024
Feedback is a gift and should be delivered frequently and as close in time to the situation as possible
He has received such feedback himself and made massive corrections to his behavior as a result
56:53 20VC: Scaling ServiceNow to $5BN in ARR | Leadership Lessons from Doug Leone, Frank Slootman and Bill McDermott | VC Value Add: Is it Real and Why the Worst VCs are "Seagull VCs"
Paul Erlanger · Jun 27, 2026
The single most valuable thing a founder can do is have hard conversations sooner
Hard conversations with employees, early investors and friends are the hardest part of being CEO and people avoid confrontation, but if you're transparent and come from the best place, people understand
48:27 20VC: How We Got Fred Wilson, Benchmark and Index to Invest $94M | Why Robinhood's Strategy is Wrong | Why 1-1s are BS and What Every Founder Gets Wrong About Equity | Why Taste Beats AI But How AI Kills Org Charts with Paul Erlanger, CEO @ fomo
Harry Stebbings · Jun 27, 2026
Hard conversations are usually less bad than anticipated, and completing one creates a domino effect where you take on more hard things
The sense of accomplishment from finding it easier than feared makes you willing to attempt the next difficult thing
48:54 20VC: How We Got Fred Wilson, Benchmark and Index to Invest $94M | Why Robinhood's Strategy is Wrong | Why 1-1s are BS and What Every Founder Gets Wrong About Equity | Why Taste Beats AI But How AI Kills Org Charts with Paul Erlanger, CEO @ fomo
Public blunt criticism in front of the team
Chad Peets · Jan 9, 2026
A blunt public wake-up call to an entire sales organization — telling underperformers to step up or self-select out — is an effective intervention for a company that has gone soft
Half the room thanked him and said they'd lost their way and needed the shot in the arm, even though the other half filed HR complaints
Scope: based on his August speech at Snowflake
45:51 20Sales: Why the Best Sales People are F**** in the Head | Why Remote Work is BS | Why Europe is a Nightmare for Recruiting Sales Teams | How to Build a Sales Machine | What Everyone Gets Wrong Today in Sales with Chad Peets
Harry Stebbings · Jan 9, 2026
Critical feedback should often be given in public because the lessons are transferable and the whole team learns from them
In a pipe review, correcting one rep on multithreading teaches everyone else; sales is an apprenticeship business, so protecting one person's feelings sacrifices the learning of everyone else
47:35 20Sales: Why the Best Sales People are F**** in the Head | Why Remote Work is BS | Why Europe is a Nightmare for Recruiting Sales Teams | How to Build a Sales Machine | What Everyone Gets Wrong Today in Sales with Chad Peets
Carles Reina · Feb 14, 2026
Sales leaders should run deep monthly pipeline reviews and deliver blunt criticism in front of the whole team, including telling reps they only hit numbers by luck
You need that honesty with your team; building a generational company means you can't do things the traditional way, and most reps improve the following month
25:11 20Sales: Inside ElevenLabs $330M ARR Sales Machine | The 20x Sales Comp Plan Reps Must Hit | How to Land and Expand in a World of AI | Why Product-Market-Fit is BS, Reps Should Not Be in the Office and Outbound is King with Carles Reina
Carles Reina · Feb 14, 2026
Reps should be criticized publicly, not privately — the 'praise in public, criticize in private' maxim is wrong
You can't do it one-by-one at scale, the public pressure and the learning benefit others, and if someone hasn't done their job everyone should know they're getting shit for it
Scope: not to the point of telling someone they're about to be fired
29:22 20Sales: Inside ElevenLabs $330M ARR Sales Machine | The 20x Sales Comp Plan Reps Must Hit | How to Land and Expand in a World of AI | Why Product-Market-Fit is BS, Reps Should Not Be in the Office and Outbound is King with Carles Reina
Kindness slows the company accept being abrasive
Alan Chang · Jan 5, 2026
He is untroubled by people thinking he is too harsh or too direct
35:32 20VC: $0-$260M in Revenue in Three Years: How We Did It | You Need to Work Weekends to Win — Most Founders Aren't Ambitious Enough | The Revolut Playbook: Speed, Urgency, Extreme Ownership, and Zero Excuses with Alan Chang @ Fuse Energy
Adam Foroughi · Apr 27, 2026
Being too kind rather than direct wastes time; it is better to be aggressive and rub some people the wrong way than to be surrounded by people whose concern for kindness slows the company down.
Time is limited and the loss from sugarcoating things can't be quantified, so he'd rather surround himself with people who want to push hard.
Scope: he acknowledges aggression rubs people the wrong way and that half the people who know him would call him an asshole; kindness is not a word pushed around at the company; the culture is aggressive, almost cutthroat
75:05 20VC: Applovin: $160BN Market Cap, $5.48BN Revenue, $10M EBITDA Per Head | Why the Best Do Not Need Mentorship | Why Founders Should Not Angel Invest | Why Kindness in Business Will Slow You Down with Adam Foroughi
Adam Foroughi · Apr 27, 2026
He doesn't regret rubbing people the wrong way — living in fear of that would slow your pace, so it's better to move fast and accept the risk.
He makes many decisions, a lot end up wrong, and he optimizes forward with short-term memory; when moving fast you will inevitably miscommunicate and offend people.
Scope: he still wants a long-term core group of family, friends and colleagues around him
76:24 20VC: Applovin: $160BN Market Cap, $5.48BN Revenue, $10M EBITDA Per Head | Why the Best Do Not Need Mentorship | Why Founders Should Not Angel Invest | Why Kindness in Business Will Slow You Down with Adam Foroughi
Timing must be mutually agreed not immediate
Matt Mochary · Mar 9, 2020
The timing of a difficult conversation must be agreed upon by both parties rather than delivered immediately; forcing it on someone will not produce a good result
You cannot impose it on someone who is stressed about another situation or mid-task; asking 'is now an okay time?' lets them name a time that works
15:11 20VC: Matt Mochary, Coach To Silicon Valley's Leading VCs & Founders on How To Deal with Imposter Syndrome and Self-Doubt, How To Manage Fear and Anger & Why Board Seats Are The Death of Investors
Harry Stebbings · Dec 11, 2023
You should not always raise an issue immediately — it is important to pick your moment for a difficult conversation
Sometimes you're exhausted, your child hasn't slept and you're not in the right state; other times you're calm and can have a quiet, thoughtful discussion
60:40 20VC: Why Founders Should Take as Many VC Meetings as Possible, Should Founders Meet Associates, How to Get Intros to the Best VCs, How To Extract the Most Value From Your Investors, Why Post IPO Operators Are the Best Angels with Sam Corcos @ Levels
Harry Stebbings · Feb 19, 2024
The advice to address problems immediately with radical candor is bad advice — it is never a good idea to have the confrontation in the moment
61:44 20VC: Why VC Returns Will Get Worse, Why LP Incentive Structures are so Broken, What is the Answer to Liquidity with No M&A or IPOs, When to Sell vs Hold Your Winners & Turning $5M into $250M with The Trade Desk | Roger Ehrenberg, Eberg Capital
Unconditional safety must underlie candor so it never breaks the person
Lauren Schwartz · Oct 19, 2022
Her world-class strength as a sales leader is transparency and direct communication that creates a culture where people feel safe talking about mistakes
It matters to her that people own their learnings and share them with the rest of the team
33:30 20 Sales: How To Structure The Interview Process for All Sales Reps, The Must-Ask Questions When Identifying Potential Sales Talent & The 3 Biggest Mistakes Founders Make When Hiring Their First Reps with Lauren Schwartz, VP of Enterprise Sales @ Fivetran
Micha Kaufman · Jun 9, 2025
Home should be an unconditionally safe place — you can be candid and even judgmental, but never to the point of breaking the person, because the motivation must be to help them; the same principle should carry into management style
The purpose of candor is help, not damage, so support must be unconditional whatever the person has done
Scope: applies to both parenting and leadership; doesn't mean withholding judgment entirely
60:36 20VC: Fiverr CEO: 'If You're Not Adapting to AI, F* You. You're Done | Why "Time to Copy" is the Most Important Metric in Startups Today | Why 99% of AI Companies Today Will Die | Why Governments Will Take Control of AI with Micha Kauffman
Own feeling thought and request framing
Matt Mochary · Mar 9, 2020
Difficult feedback should be framed entirely in terms of the speaker's own feeling, own thought, and own request rather than as an accusation about what the other person did
Pointing a finger and saying 'you did this, you shouldn't have' makes people defensive; centering it on your feeling, thought and request assigns no fault or blame, so the receiver can actually hear it and act on it if they choose
Scope: he credits existing literature rather than inventing this
13:22 20VC: Matt Mochary, Coach To Silicon Valley's Leading VCs & Founders on How To Deal with Imposter Syndrome and Self-Doubt, How To Manage Fear and Anger & Why Board Seats Are The Death of Investors
Chris Sacca · Oct 11, 2021
The effective way to give critical feedback is to state your own feelings and then ask the person what they think should be done, so they own the solution — jumping straight to prescribing the fix is the least effective way to manage
People crave being heard and validated before problem-solving; letting them find the solution themselves means they own it, whereas imposing it produces defensiveness and doesn't prevent recurrence
Scope: frame the failure as 'we' rather than assigning blame, even when one person clearly erred
29:30 20VC: Chris Sacca on Coming Out of Retirement To Unf**k The Planet with Lowercarbon, How Chris Evaluates His Relationship To Money Today, Why We Have Bred a Generation of Ass**** Kids, Do VCs Provide Any Real Value and The True Unfiltered Opinion on Faceb
Candor grounded in professional obligation not friendship
Chris Degnan · Nov 10, 2023
In the corporate world nobody is really your friend — you have a job to do and an obligation to shareholders — and operating on that premise is how tough feedback should be given, without being mean.
Frank pointed out the board would fire him in a heartbeat if he weren't performing, and Chris saw the Snowflake board fire Bob Muglia, who thought they were his friends.
Scope: you don't have to be an asshole about it
42:13 20Sales: Five Lessons Scaling Snowflake to $1BN ARR, Why Customer Success is BS and Should Be Removed, Why All Sales Reps Should Do Eight Calls Per Week & Why You Should Hire a Head of Sales Sooner Than You Think with Chris Degnan, CRO @ Snowflake
Chad Peets · Jan 9, 2026
A blowout argument with Sigma CEO Mike Palmer was followed by five years without another argument, because both sides now give each other direct feedback and recognize they want the same thing: the objective and the mission rather than either person's feelings
He and Mike Palmer had a screaming argument five years ago, said everything they had to say, and have not argued since — both wanted things done correctly and to drive company value
Scope: based on his relationship with one CEO
6:29 20Sales: Why the Best Sales People are F**** in the Head | Why Remote Work is BS | Why Europe is a Nightmare for Recruiting Sales Teams | How to Build a Sales Machine | What Everyone Gets Wrong Today in Sales with Chad Peets
Also on the record
Max Levchin · Feb 5, 2025
Being opinionated is exceptionally valuable in a teammate, and the pinnacle of teamwork is voicing harsh opinions without offending the person so badly they opt out
If you don't deliver the blow and tell the team what they built is terrible, you will ship garbage; the skill is couching the blow while still giving it
5:15 Opinionated harsh feedback is valuable if delivered without driving people to opt out
Alan Chang · Jan 5, 2026
Shielding your best performers from harsh feedback isn't protecting them, it's hiding information from them
Top performers are smart and hardworking, not dumb; they internalise negative feedback well and find ways to improve — he resisted Nik's feedback at first but it made him better
36:00 Top performers need the harshest feedback not protection
John McMahon · Nov 28, 2025
Being blunt and hard as a leader is fine as long as you also have the art of the sale — reading who is in front of you and coaching them at their own level and pace
He can reach people at their level and pace, so once they hear him he can still coach, mentor and grow them
37:37 Bluntness works if you read and pace the person
John McMahon · Nov 28, 2025
Brian Halligan's style extracts more information from people than Dave Acharya's, because Dave's intimidating presence makes some people withhold information a CEO needs
People who are intimidated hold back and are a little afraid, so they don't give the CEO the information he should get
63:50 Approachability extracts more information than intimidation
Chad Peets · Aug 23, 2024
Delivering hard messages in a kinder, more diplomatic way is more effective long-term than his own habit of just saying what needs saying
Mike pointed out that his focus on saving time and being direct sacrifices long-term effectiveness
40:42 Diplomatic delivery beats blunt directness
Adam Mosseri · Jul 24, 2023
Blunt, uncaring criticism early in a job can be the most valuable thing someone does for you, because it lands harder in your first months than it would later
He believed he was focused and crushing it, but was spread too thin; the timing, while he was still trying to establish himself, made the feedback hit home and shaped him over the long run
62:53 Blunt early job feedback lands hardest and shapes long term development
Stephane Kurgan · Jul 28, 2023
Praise should be spontaneous and systematic but kept sparse so it retains value, while challenging feedback requires picking your moment and framing it lightly with a concrete example
Everybody knows if you are sparse with praise, so when they receive it they value it immensely
20:04 Sparse spontaneous praise retains value while challenging feedback needs careful timing and a concrete example
Stephane Kurgan · Jul 28, 2023
Feedback given without a specific example and a concrete way to improve is useless and actively toxic
Without the example and the alternative, the recipient cannot action the feedback, which creates a negative loop
22:26 Feedback without a concrete example and improvement path is toxic
Matteo Franceschetti · Nov 20, 2023
People should always know what their manager thinks of their performance; if a direct report doesn't know whether they're rated incredibly good, good or meh, the executive is doing a poor job
It prevents future problems and gives the person the opportunity to course correct
71:30 Employees should always know where they stand at minimum monthly
Matteo Franceschetti · Nov 20, 2023
Leaders should tell people upfront that they will be very direct and give feedback in real time, while inviting them to push back with a case
He doesn't claim to always be right, so people need to know how he operates and that they can build a counter-case
73:25 Set explicit expectation of directness upfront while inviting pushback
Matteo Franceschetti · Nov 20, 2023
A leader should exercise some self-control when told they're too much, but should not compromise velocity or feedback
If people understand you always have the best intention and see the point, it becomes much easier for them to accept it, and feedback is in everyone's best interest
74:11 Leader should self moderate tone but never compromise directness or velocity
Frank Fillmann · Mar 22, 2023
Formal sales feedback processes — recording and dissecting calls, or quarterly reviews — are less effective than immediate joint prep, role play and debrief where the leader asks for criticism first
Delayed formal critique never lands well and triggers defensiveness; asking to be critiqued yourself preserves safety and gets better output
19:02 Immediate joint prep and debrief beats formal delayed critique
Chris Degnan · May 23, 2026
One-on-ones must happen weekly and consistently, and must consist of hard accountability questions about the person's business rather than casual check-ins
Inconsistent cadence teaches reps they won't be asked tough questions; the one-on-one is the mechanism for holding ICs, frontline and second line managers accountable
22:29 Weekly one on ones with hard accountability questions
Jordan Van Horn · Aug 17, 2022
Blunt critical feedback delivered with a commitment to fix it is the most powerful lever for changing a manager's behaviour fast
Jenny told him five days in that he had a low hiring bar and bad judgment but that it was fixable, which changed his trajectory at Segment quickly
37:17 Blunt feedback paired with explicit fixability commitment drives fast behavior change
Jordan Van Horn · Aug 17, 2022
People don't primarily need a cheerleader; they need a clear definition of what great looks like and honest feedback on their progress toward it
He used to assume people knew what support they needed and just wanted encouragement; clarity plus progress feedback is how you both care for people and stay objective
38:00 Employees need clarity on what great looks like and honest progress feedback not cheerleading
Kevin Egan · Jul 12, 2023
Direct feedback should be a discrete moment in the manager-employee relationship rather than a constant daily feedback loop, after which the relationship returns to a congenial working mode
Feedback is a portion of the relationship, not the whole of it; people sit up straighter, dust themselves off, and then you go back to enjoying the work together
24:12 Discrete feedback moments not constant loop
Kevin Egan · Jul 12, 2023
The main feedback mistakes are getting frequency wrong (too overbearing/diminishing) and making it personal rather than tying it to team priorities
Framed via Liz Wiseman's Multipliers: feedback should be geared to the priorities the team is trying to get after, not diminishing
25:00 Tie feedback to team priorities not the person
Daniel Dines · Dec 18, 2024
His very direct, sometimes rude-seeming style is a sign of appreciation; when he starts hedging and finding his words around someone, that's the bad sign
The indirect mode is when he is avoiding telling someone what's actually wrong
41:29 Directness signals appreciation hedging signals the real problem
Harry Stebbings · Apr 1, 2021
Whether feedback lands as compassionate depends partly on the composition of the team and the types of people you hire, not just on delivery.
Compassion is interpreted through how the recipient ingests the feedback.
15:52 How feedback lands depends on who you hired
Matt Pohlson · Jun 6, 2025
The hardest thing in leadership is calibrating the right amount of feedback and bar-raising, because there's no right or wrong way and it's a constant adjustment
He could give feedback to every person every day but that would be overkill; you have to raise the bar while recognising when people are maxed out
65:21 Calibrating feedback frequency and bar raising per person is inherently uncertain and constantly adjusted
Cliff Obrecht · Jan 27, 2023
Frank, transparent feedback and coaching beats simply holding high expectations and being frustrated when people fall short
He used to assume things were common sense and get annoyed; he realized people often just don't know, and telling them directly actually helps them
11:03 Explicit coaching beats silent frustration at unmet expectations
David Schneider · Sep 11, 2024
Conflict and escalation should be handled in person, not by email — even if it means flying across the world for the conversation
His flaming escalation email at Data Domain broke trust with engineers who had built the product for three years, whereas going to them in person and asking for help got the product working in three days and produced the company's biggest deal
57:11 Handle conflict and escalation in person never by email
Des Traynor · Jul 18, 2022
The right way to deliver blunt criticism is to first get the person to buy into your general principles and then show how their idea violates them, aiming for either agreement or firm pushback
Both outcomes are good — they either correct the idea or stand up to you and go do their own thing; anything in the middle is a bad result
42:12 Anchor criticism in shared principles first then show violation to produce agreement or pushback
Hugo Barra · Nov 9, 2022
Leaders should hold hard conversations and deliver strong feedback in private and never call someone out publicly, because public humiliation degrades a person's dignity
The Chinese concept of 'face' works like a social bank account; causing someone to lose face is deeply damaging, so difficult feedback belongs in private and people should be given an out
16:39 Private delivery preserves dignity and face never call out publicly
Chad Peets · Jan 9, 2026
What matters is not whether feedback is public but the way in which it is delivered
48:17 Delivery manner matters more than whether feedback is public
Danny Rimer · Jun 17, 2024
'Compassionate' is the better frame than 'empathetic' for giving founders hard feedback
Index's own self-description is 'compassionate ass kickers', a framing he credits to Jeff Weiner
52:57 Compassionate framing not empathetic is the right lens for hard feedback
Danny Rimer · Jun 17, 2024
Good investor feedback requires being transparent and vulnerable, actively soliciting feedback on your own performance, and not holding back on patterns you have seen repeat
Being an 'ass kicker' means making sure execution happens, and founders need to hear the patterns you recognise from prior experience
53:19 Investor feedback requires vulnerability self disclosure and unfiltered pattern sharing
Matt Mochary · Mar 9, 2020
People working together should say aloud their most negative thoughts about each other, because withheld negative thoughts turn into resentment
If negative thoughts are withheld, people simply resent each other; the recipient is usually appreciative because they can only act on information they actually receive, otherwise they walk blind, upsetting people without knowing it or how to fix it
12:15 Voice the harshest unsaid thoughts to prevent resentment
Matt Mochary · Mar 9, 2020
When someone is triggered into anger, naming their feeling and voicing their unspoken thoughts back to them — deliberately overshooting how harsh those thoughts are — lets them release the anger
Overshooting makes it okay for them to have thoughts that are milder than what was said, gets it into the open, and when people feel heard for both feelings and thoughts they can relax and let go
15:58 Mirror and overshoot their unspoken thoughts
Sridhar Ramaswamy · Feb 10, 2025
The effective way to run a hard conversation is a combination of respect, straightforwardness and painful humility — openly naming that it's awkward and that you don't have all the answers
That combination goes a long way in getting the message across without demeaning the person
15:22 Combine respect directness and humility to deliver hard feedback
Your assistant can query this graph directly — 56 positions here, 19,646 across the corpus. Add 996.fm over MCP.