What business model should AI chat search use to monetize and share value with content providers?

Richard Socher · Aug 18, 2023

The right business model for chat-based search is an open platform where content and app providers contribute and share in the revenue or run subscriptions inside the search engine itself

If the search engine surfaces context from a provider's app or content and monetizes it, the provider should participate in that money; a more open platform than Google lets subscriptions happen in-product

26:10 Open platform revenue sharing with content providers is the right chat search business model

Harry Stebbings · May 17, 2023

None of the next-generation model or AI providers want to be content publishers, which leaves a gap because they are destroying publishers' business model without replacing it

31:11 Labs avoid becoming publishers leaving a gap that destroys publisher business models

Emad Mostaque · May 17, 2023

A new wave of AI-first publishers combining AI with humans will emerge, and localization of news will return through them

Information comes in, drafts are written automatically, humans review and their input trains the system in a feedback loop, then output is customized to local context and reader preference — delivering the right news at the right time

31:11 Ai human hybrid publishers emerge to restore localized news

Tomasz Tunguz · Apr 21, 2023

No large language model operator actually wants the internet to collapse into a walled garden of LLM summaries, because they need publishers like CNN and the New York Times to remain viable businesses producing the content that feeds the models

The models depend on content producers having viable business models to keep generating input, and LLM companies do not want to get into the content production business themselves

43:54 Labs need viable publisher businesses to keep feeding content so wont let ecosystem collapse